Digital and Social Media Marketing Officer

Marketing & Advertising
Welshpool
Posted 3 weeks ago

CAMBRIAN TRAINING COMPANY

Are seeking a professional Digital and Social Media Marketing Officer to join our team in Welshpool Mid Wales (starting May 2025)

(Full Time 37 hours per week with 1.30pm finish on a Friday. Occasional out-of-hours work required)

Salary – £24,00.00 per annum

About Us:
Cambrian Training Company (CTC) has recently become an employee-owned Company where the employees have a stake in the success of the business.  We are based in Welshpool and we  offer work-based learning apprenticeships across Wales.  CTC also operate two other businesses: Trailhead Fine Foods and The Trewythen self-catering accommodation.

Key Responsibilities:

  • Develop and manage social media campaigns and grow audience engagement across platforms (Facebook, Instagram, X, LinkedIn and potentially set up a new CTC account on TikTok) using Adobe tools.
  • Update website content (WordPress) to improve engagement and SEO.
  • Create and distribute a quarterly e-newsletter via Mailchimp.
  • Design email marketing campaigns using Mailchimp and analyse their performance.
  • Maintain consistent branding across digital and traditional marketing channels.
  • Monitor digital marketing trends, campaign results, and competitor activities.
  • Support business development with marketing strategies to build relationships and drive leads.
  • Assist with organising and the marketing comms for CTC Group’s marketing events, including graduations, awards, fairs, and competitions.

Skills & Qualifications:

  • Experience in digital marketing and social media marketing, SEO and analytics.
  • Proficient with all social media platforms and tools and software including Later Google Workspace/Microsoft Office, WordPress, Mailchimp and Adobe software.
  • Strong written and verbal communication skills, creative thinking and ideally design skills.
  • Ability to analyse digital data and optimize strategies.
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.
  • Full UK driving license and flexibility for travel/events sometimes out of hours and overnight.
  • Welsh language skills are a plus.
  • Marketing-related qualifications are advantageous.

Benefits:

  • Generous annual leave and bank holidays.
  • Free parking.
  • Wellbeing support.
  • CPD opportunities.
  • Uniform, laptop, and mobile phone provided.

If you are interested in applying, then in the first instance please send your CV and a covering letter outlining why you want the position and why you feel you would be a suitable candidate to:

Stephen Bound (General Manager) at the below e-mail address:

stephen@cambriantraining.com  Tel: 01938 555 893

Closing date for applications is: Friday 11th April 2025

Cambrian Training Company Ltd is an equal opportunity and disability confident employer.

The company reserves the right to close the vacancy at any time should we receive a large number of suitable applications.  Therefore, we encourage early applications to ensure consideration for the positions.

Job CategoryCambrian Training - Join our Team!
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